Protecting wilderness by paying nature
Wildya proudly contributes 15% of revenue to environmental causes and protects m² of ocean with every service you buy or bootcamp seat you book. When you work with us, you’re helping protect the planet.
Building a wilder world together
How will we make an impact?
Investing
1% for the Planet
We have partnered with the NGO 1% for the Planet to have proof of our commitments.
Working with nature,
not just for it
We have built a community to not only help protect nature, but we work with it for a wilder world.
Restoring m² of ocean each month, in your name
We have partnered with Niue Ocean Wide to give 15% of every purchase to the planet.
Assembling a network of
biodiversity builders
We are building a community of biodiversity builders who join us on our mission to building a wilder world.
Our promise to protect nature
1% For the Planet
We are working with nature, and not just for it by donating 1% of our revenue to protect nature with 1% for the planet.
BUT, unlike other companies, we don’t stop there.
A word from Wildya
“2030 is upon us. In order to protect 30% of this planet, we need to go beyond business as usual. We need bolder commitments for nature, and that’s why we pay nature 15x times more than other sustainable businesses.”
– Oliver, Founder of Wildya
How can you make an impact?
Driving quantifiable change
We are not only gifting nature, but investing in the tools you need to build a wilder world. And we’re just getting started!
9,004,304m²
of nature protected &
restored thanks to you
30+
hours of learning through
exclusive masterclasses
& online courses
17,810,557+
impressions made to
help raise awareness
for biodiversity
+4,000
ecopreneurs supported
in their mission to build
a wilder world
Protecting m²
per member,
every month
We partnered up with Niue Ocean Wide to protect biodiversity in the South Pacific. Forever.
By working with Wildya, you will not only help restore nature but protect m² of ocean.
FAQ
Companies contribute to biodiversity loss by attempting to profit from exploiting nature while passing the environmental costs onto others.
We’re all familiar with how a fossil fuel company can destroy a national park for profit, leaving the damage – climate change, water pollution, and habitat loss – for nature and other humans to navigate.
Fewer people think about the carbon footprint involved in emails, social media, and technology.
This isn’t right. Every company using natural resources should fairly compensate nature. We believe nature should be a core business expense, not an afterthought.
That’s why we give back 15% of our total revenue to support nature.
When you pay for an app on the Apple Store or Google Play, these companies take 30% for commission. This is viewed as a normal operating cost, just like marketing, HR, or operational expenses.
Our 15% contribution is inspired by this commission concept and the ‘One Percent for the Planet’ model.
We believe compensating nature should be just as automatic as paying for other business functions.
Since 1% won’t get us to our bold vision of a wilder planet, we ran the numbers. We believe 15% is possible, so we’re starting there.
If there’s a way to sustainably run Wildya while increasing our contribution to nature, we’ll make it happen.
Plenty of companies engage in greenwashing, so we understand your concerns.
Here’s how we’re different:
- You can see your impact directly on our website.
- We transparently share all donation receipts.
- Thanks to our partner Niue Ocean Wide, you can track exactly where your impact is happening.
- We regularly update you on our impact projects.
- 1% for the Planet audits our accounting every year to ensure we donate the right amount.
- We’re continually developing more features within our community to give you an even clearer view of your impact.
We’ve thought long and hard about this one.
In the end, we believe that sharing revenue is the only way we can ensure that we are directing the most money towards nature.
Many companies actually actively try to avoid making profit to reduce shareholder pay-outs, taxes, or divestment from possible growth. A company claiming they donate a percentage of their profits to nature may not even donate a penny.
Quick example: Company X generates $100 million revenue. Their profits are 5%. $5 million. Now, let’s say they are generous and give 15% = $750k.
Now that’s great, but let’s take a look at how it looks in our business model:
“Wildya is crushing it, making $100 million revenue.” As we pay nature 15% of our revenue, nature actually gets $15 million.
Same revenue, and on paper the profit claim sounds even more powerful. Yet incorporating nature into the business model leads to much more money flowing towards nature.
Niue Ocean Wide ticks all of our boxes for a wild partner:
- They measure their impact. (Two full scientific surveys with National Geographic Pristine Seas, coral cover up 10%, fish biomass up 60%, top predators up 45%.)
- They protect AND restore nature.
- They are indigenous-led. Niuean people have been protecting these waters for over 1,000 years.
- They think beyond protection: education, traditional knowledge, cyclone insurance, scholarships for young Niueans to study marine conservation.
- They are rooted in science.
- They built a blueprint other nations can copy.
- They won global awards for it (Fast Company, Environmental Finance).
- Their work feeds into our ambition of protecting as many ecosystems and species as possible.
You can find even more reasons on their website.
With Wildya, you create impact just by working with us. Every euro you spend with Wildya enables us to pay nature directly. 15% of our revenue goes straight to nature protection.
No action needed on your side.
PSA: You can focus on building your nature venture, while we work with our partner, Niue Ocean Wide, to protect and restore ocean ecosystems in the South Pacific.
